Clinic and Private Practice Website

Clinic and Private Practice Website

A clinic website gives patients the information they need to choose a doctor and a provider. Clarity matters more than sales language: which departments exist, who the doctors are, how to book.

Content Within the Rules

Promotion and information in healthcare are governed by the regulation of 29 July 2023. Advertising content is prohibited, while compliant information is permitted. Patient images require explicit consent and images taken during a procedure may not be shared. Non-compliant promotion brings two warnings, and a third breach within a year can suspend the unit for three days.

Copy is therefore built on process and scope rather than claims such as best or guaranteed results. The final assessment belongs to your own legal adviser.

Department and Service Pages

Each department gets its own page: internal medicine, obstetrics, paediatrics, orthopaedics, dermatology and so on, covering what the department does, which complaints it handles and which doctors work there.

Doctor Profiles

Each doctor gets a profile with education, speciality, professional background and areas of interest. Patients often search for the doctor rather than the institution, and these pages answer those searches.

Appointments and Contact

The request form captures department, doctor and preferred time, and reaches you by email and WhatsApp. Emergency information, opening hours and directions are kept prominent.

Patient Data

Forms are built with a privacy notice and consent record. Health data is a special category of personal data, so the form does not ask for symptoms or diagnoses, only the minimum contact details.

Local Visibility

Address, map, opening hours and Google Business Profile consistency are set up, with a separate page for each location.